Peloton Launches Its First Foldable Treadmill, Leans Further Into AI
Peloton is betting that a cheaper, foldable treadmill and a bigger AI toolkit can help it win back fitness fans who drifted away once the pandemic-era home workout boom faded.
Three New Treadmills, One Built to Fold Away
The company unveiled three new treadmills this week: the foldable Tread Flex at $2,200, the Tread Vision at $3,500, and the high-end Tread Plus Vision at $6,700. All three go on sale October 1.
The Tread Flex is the headline release. It’s Peloton’s least expensive treadmill yet, and it can fold down to half its usual floor footprint, a feature aimed squarely at people with small apartments or cramped workout spaces. It’s built more for walkers, hikers, and low-impact exercisers than dedicated runners.
Why Price Might Matter More Than Specs
Peloton CEO Peter Stern framed the launch as an effort to reach a wider audience, and CNET’s Anna Gragert thinks the pricing could be the real draw. She noted that affordability, not just features, is where Peloton has room to pick up new users, even if the company never returns to its pandemic-era highs.
That pricing strategy comes against the backdrop of a rocky few years for the company. Peloton’s stock has fallen from a peak of over $151 a share in December 2020 to around $5 today, weighed down by slumping sales, layoffs, and safety recalls once gyms and outdoor workouts reopened. In response, the company shifted its focus toward app subscriptions, which now make up nearly 70% of its revenue, up from just 20% at the start of the pandemic. Peloton reported its first full year of net profitability last month.
The Higher End Models
The Tread Vision targets walkers, joggers, runners, and strength trainers, with a 23.8 inch swivel screen, Sonos tuned speakers, and a built in camera that powers the new Run Analysis AI feature.
The Tread Plus Vision sits at the top of the lineup, aimed at high mileage training and elite athletes. It uses a slat belt deck and ball bearing system and includes the full suite of new AI tools. It’s an upgrade to the existing Tread Plus, which CNET rated the best luxury treadmill of 2026, praised for its large screen and steep incline but criticized for its bulky size.
More AI Tools Arrive on Peloton IQ
The treadmill launch comes with an expanded set of features for Peloton IQ, the company’s AI powered training assistant introduced last October. New additions include Run Analysis, which tracks cadence, vertical oscillation, and stride length to help runners move more efficiently, and IQ Pace Targets, which suggests speeds based on a runner’s goals.
Other new features include Heart Rate Zone Workouts, which personalizes training using data from a smartwatch or band, ReRuns, which lets members replicate the inclines of their favorite outdoor routes, and Sled Mode, which adds up to 300 pounds of resistance for strength training. Peloton also added support for Whoop biometric data, joining existing integrations with Apple Health, Fitbit, and Garmin Connect.